An interactive multicriteria approach to identifying potential foreign markets

Kumar V, Stam A, & Joachimsthaler EA (1994). An interactive multicriteria approach to identifying potential foreign markets. Journal of International Marketing 2 (1): 29-52.

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Item Type: Article
Research Programs: Methodology of Decision Analysis (MDA)
Bibliographic Reference: Journal of International Marketing; 2:29-52 [1994]
Depositing User: IIASA Import
Date Deposited: 15 Jan 2016 02:03
Last Modified: 24 Aug 2016 12:28
URI: http://pure.iiasa.ac.at/3884

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