Attitude Theory: An Introduction for Physical Scientists and Engineers

Thomas K (1978). Attitude Theory: An Introduction for Physical Scientists and Engineers. IIASA Professional Paper. IIASA, Laxenburg, Austria: PP-78-003

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Abstract

This introduction to attitude theory explores why "attitude" remains such a central issue in social psychology, and questions the assumption that attitude has a simple causal relation with behavior. Models which relate attitude to behavior and the considerable methodological difficulties involved in empirical work on this topic are discussed. The paper also describes the relations between attitudes and underlying belief systems both in terms of deterministic models and general principles of cognitive organization and attitude.

Item Type: Monograph (IIASA Professional Paper)
Research Programs: Energy Program (ENP)
Depositing User: IIASA Import
Date Deposited: 15 Jan 2016 01:45
Last Modified: 19 Jul 2016 14:52
URI: http://pure.iiasa.ac.at/921

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