RT Book, Section SR 00 ID 10.1007/978-3-642-87563-2_21 A1 Keeney, R.L. T1 Quantifying corporate preferences for policy analysis YR 1976 FD 1976 VO 130 SP 293 OP 304 AB This paper discusses the quantification of preferences over ten major objectives of a corporation. The objectives concern personal, professional, and financial goals. The procedure used to elicit a ten-attribute von Neumann-Morgenstern utility function from a board member of Woodward-Clyde Consultants is presented. First the objectives and associated attributes are specified. Then the actual assessment is summarized. Uses of the results for examining policy are discussed. T2 Multiple Criteria Decision Making ED 130 PB Springer Berlin Heidelberg PP Germany T3 Lecture Notes in Economics and Mathematical Systems SN 978-3-642-87563-2 AV Published LK https://pure.iiasa.ac.at/id/eprint/14023/