relation: https://pure.iiasa.ac.at/id/eprint/4265/ title: Complex optimal policies in an advertising diffusion model creator: Dawid, H. creator: Feichtinger, G. description: In this paper we analyse a one state dynamic programming model, which has been frequently used in marketing. Using a variation of the Boldrin-Montrucchio technique for the inverse problem we are able to construct a separable return function, which guarantees that the optimal policy shows topological chaos. publisher: Elsevier date: 1995-01 type: Article type: PeerReviewed identifier: Dawid, H. & Feichtinger, G. (1995). Complex optimal policies in an advertising diffusion model. Chaos, Solitons and Fractals 5 (1) 45-53. 10.1016/0960-0779(94)00208-8 . relation: 10.1016/0960-0779(94)00208-8 identifier: 10.1016/0960-0779(94)00208-8 doi: 10.1016/0960-0779(94)00208-8