What if you know it all? Quantifying human behavior from a virtual world

Thurner, S. (2015). What if you know it all? Quantifying human behavior from a virtual world. In: Proceedings of the 2015 ACM International Joint Conference on Pervasive and Ubiquitous Computing and Proceedings of the 2015 ACM International Symposium on Wearable Computers - UbiComp '15. pp. 891-892 New York, USA: ACM. ISBN 978-1-4503-3575-1 10.1145/2800835.2809507.

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Abstract

We use a massive multiplayer online game to study human interactions and social behaviour. We have complete information on every action carried out by each of the 480.000 players in the game. This complete information on a human society, in particular its time varying social networks of several types allows us to quantify how humans form social bounds, how humans organise, how behaviour is gender specific, and how wealth of players is related to positions in their social multiplex networks.

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