Maurer, H.A. & Sebestyen, I. (1982). One-Way Versus Two-Way Videotex. IIASA Working Paper. IIASA, Laxenburg, Austria: WP-82-030
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Abstract
One-way and two-way videotex are often claimed to be more or less competing services, particularly if dedicated channels are used for the broadcast variety. In this paper we will try to dispel this notion. We will try to demonstrate that not only are the two services somewhat complementary in nature but that videotex will increase its potential by choosing a balanced combination of the two services. We also study the likely market penetration of videotex based on the speed of penetration of other communications-oriented services in the past and draw some conclusions how they might influence the market penetration of videotex systems and services.
Item Type: | Monograph (IIASA Working Paper) |
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Research Programs: | Management and Technology Area (MMT) |
Depositing User: | IIASA Import |
Date Deposited: | 15 Jan 2016 01:51 |
Last Modified: | 27 Aug 2021 17:10 |
URI: | https://pure.iiasa.ac.at/1986 |
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